Trek Bicycle launches in India

Today, Trek Bicycles which is one of the world’s leading bicycle manufacturers announced its foray into the India market. Trek India will offer 34 bicycle models across road, mountain, and hybrid categories in the premium and super premium segment.  These will be available across its dealers in Delhi NCR, Mumbai, Bangalore, Hyderabad, Chennai, and Indore. Trek owners and cycling enthusiasts will also be able to choose from a wide range of cycling parts, accessories, merchandise, and riding gear under the brand name Bontrager.

With a legacy of over four decades of driving innovation, Trek is known for building the most technologically advanced bicycles available. Trek pioneered the manufacturing of carbon bicycles in the 1990s, and today continues to build on its tradition of leadership in the industry, applying the same technology used in aerospace and Formula One racing to create the finest bikes for every kind of rider.

Trek bikes are built to last, and everyone is backed by a simple promise from the company: we’ll take care of you and do what’s right. Each model is subjected to extensive testing in the world’s toughest test labs and supported by the best lifetime warranty in the business, all the way back to the very first frames built in 1976.